iSock?! When will the proliferation of the ‘i’ within advertising cease and what does it all mean? Answers on an iCard too… Coca Cola iSock

Google Zurich HQ

March 18, 2008

Here’s something a friend sent me a link to… (Someone who’d previously worked here. I think he was taking the piss…). Provoked a number of thoughts and one discovery: if you go to YouTube and search on Google and then a major city you’ll find a short video on working for Google in that city, a walk ’round their office environment and a few talking heads/testimonials. Interesting recruitment angle/corporate culture insight/opportunity for myth making…?As to the firemen’s poles etc. What do you think?http://news.bbc.co.uk/1/hi/technology/7290322.stm(Sorry, the above was meant to appear as a link but I can’t figure out how to do that. If anybody knows please let me know. Hopefully you can copy and paste the URL. Thanks.)